Facebook Chronicles: Meeting the Mentor or Supernatural Aid

May 14, 2012

Come on Barb – Supernatural Aid ? I know, I’ll go to any lengths to get people’s attention!  I was thinking that, once my biz page got the requisite 30 “likes,” meaning I achieved my “EdgeRank” minimum (see the definition here), and I have access to “insights about my activity,” well, I thought it sounded rather […]

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Transplant Marketing 101: The Local Counsel Gig

May 10, 2012

I recently found an area of law that I never knew existed: local counsel.  Before moving to Denver, everything for me was local.  I grew up in Chicago, went to school in Chicago, and worked in Chicago.  My blood pumps celery salt, mustard, and sport peppers.  But then something changed.  I met a girl, got […]

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Solo Tip Tuesday: Turn Off Notification of New Outlook Emails to Increase Your Productivity

May 8, 2012

By default, Outlook will notify you whenever you receive an email. This can be very distracting when you’re in the middle of doing something else and a pop-up appears in the middle of your screen. Here’s how to turn off that notification in Outlook 2007: Open Outlook Choose Mail Choose Tools Choose Options Choose Preferences […]

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Facebook Chronicles: Refusal of the Call

May 7, 2012

Wondering why I’m still writing these? Well, have a look at the picture … we haven’t even reached the abyss yet! I’m still writing these posts, so I haven’t refused the call yet … wait – What is that ringing in my ears? Back to the narrative for this hero’s journey: Net Smart.  Author Howard […]

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Solo Tip Tuesday: DifferenceBetween.com Helps with Comparisons

May 1, 2012

Use DifferenceBetween.com to learn the differences between any two things.  It can range from something as simple as the difference between a motel and a hotel or a food processor and a blender, or as complicated as the difference between the iPad 2 and the iPad 3.  Enter the two terms (or items) in the […]

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The Facebook Chronicles, Book Two: The Call to Adventure

April 30, 2012

Yes, in case you’re wondering, I have auspiciously subtitled this post according to the first stage of Joseph Campbell’s hero’s journey – “the call to adventure.” I will focus on our departure here – departure from the “known universe” of lawyer marketing (networking groups, static websites, e-newsletters, public speaking, etc.) to identify in a bit […]

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Facebook Foibles or The Facebook Chronicles Book One: The Rude Awakening

April 25, 2012

I am trying to maintain a sense of humor about all this, so I thought of the “Lemony Snicket Series of Unfortunate Events” books one of my kids loved. As a Facebook newbie, I initially struggled with practical considerations like, “How do I set my Facebook business page as my default?” “Struggle” may be putting […]

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Solo Tip Tuesday: Delay Sending Emails in Outlook

April 24, 2012

It’s happened to all of us: You compose an email message in Outlook, hit send, and then realize you forgot to include the attachment; or you hit send and then realize you sent it to the wrong person; or your reply went to everyone except to the person who sent the original message; or you […]

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Solo Tip Tuesday: Use Two Monitors to Increase Productivity

April 17, 2012

I’ve been using two monitors for years, and I’d never go back. Click here for detailed instructions on setting this up. If you’re simply attaching an extra monitor to a laptop (as I do), here are simple instructions: Get a separate monitor. It doesn’t have to be fancy or expensive. You might even have one […]

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Solos Working Together: Successful Collaboration

April 13, 2012

If you’re a solo, what do you do when you need a hand with a case? For many, it’s a matter of finding other solos to collaborate with. Below, Susan Larsen and Cassandra Netzke discuss considerations if you’re going to work with other solo practitioners and the benefit of clients and colleagues. This is part […]

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